MCE Secures RM54.28M Perodua Contract for Audio and ADAS

MCE Secures RM54.28 Million Perodua Contract for Audio and ADAS Components

MCE Holdings Berhad (MCE), a Malaysian Tier-1 automotive supplier headquartered in Johor Bahru, has secured a RM54.28 million contract from Perodua to supply electronic and mechatronic components for an internal combustion engine (ICE) model. The 40-month supply agreement covers audio displays, reverse cameras, and Advanced Driver Assistance Systems (ADAS) components. This contract marks MCE's first project involving audio display and ADAS components for ICE vehicles, expanding its portfolio beyond its existing infotainment capabilities for electric vehicles (EV). The contract was awarded to MCE's wholly-owned subsidiary, Multi-Code Electronics Industries (M) Bhd, with production scheduled to begin in the fourth quarter of the financial year ending 31 July 2027.

Key Facts

What Does the RM54.28 Million Perodua Contract Cover?

The RM54.28 million contract covers the supply of audio display units, reverse cameras, and components related to Advanced Driver Assistance Systems (ADAS) for a Perodua ICE model. All components will be manufactured at the MCE Auto Hub in Serendah, Selangor, which represents a total investment cost of RM4.95 million. The 40-month supply agreement was awarded to Multi-Code Electronics Industries (M) Bhd, a wholly-owned subsidiary of MCE Holdings Berhad.

This project represents MCE's first venture into audio display and ADAS components for ICE vehicles. Previously, the company had established capabilities in infotainment systems for electric vehicles (EV). The new contract will expand MCE's portfolio to include higher-value automotive components and systems, positioning the company to move up the automotive value chain.

The contract value of RM54.28 million represents a significant expansion of MCE's product range into higher-value automotive electronics for traditional combustion engine vehicles.

Why Is This Contract Strategically Important for MCE?

This contract is strategically important because it represents MCE's first project involving audio display and ADAS components for ICE vehicles, building on the company's existing EV infotainment capabilities. The agreement with Perodua leverages MCE's long-term relationship with the national carmaker and enables the company to take on more sophisticated products, enhancing its design and manufacturing capabilities.

Group Managing Director of MCE, Datuk Wira Dr Goh Kar Chun, commented on the significance of the contract:

"Perodua's long-term relationship with MCE opens opportunities for the company to grow together with the national carmaker. This development enables MCE to take responsibility for producing more sophisticated products, enhancing design and manufacturing capabilities, and moving to a higher level in the automotive value chain."

— Datuk Wira Dr Goh Kar Chun, Group Managing Director, MCE Holdings Berhad

The contract will also increase the range of products supplied by MCE as the company ramps up production and capacity utilisation at the MCE Auto Hub in Serendah. The hub, launched in July 2026, serves as the group's advanced manufacturing and research and development (R&D) centre.

MCE's expansion into ADAS and audio display components for ICE vehicles positions the company to capture higher-value segments of the automotive supply chain in Malaysia.

How Does This Contract Support Local Content in Malaysia's Automotive Industry?

MCE has stated its commitment to continue working with Perodua to increase the use of locally developed and manufactured electronic components and automotive systems. This initiative aligns with the Malaysian government's aspiration to develop a more competitive automotive ecosystem and position Malaysia as a regional hub for new-generation vehicles.

MCE is a Malaysian Tier-1 automotive supplier that carries out design, development, and manufacturing activities for electronic and mechatronic components. The company is headquartered in Johor Bahru with manufacturing operations in Johor Bahru, Port Klang, and Serendah. The MCE Auto Hub in Serendah, launched in July 2026, functions as the group's advanced manufacturing hub and R&D centre.

The Malaysian government's push for a competitive automotive ecosystem supports MCE's efforts to increase local content in electronic components supplied to Perodua.

Who Is This For in Malaysia?

This contract is relevant to Malaysian automotive industry stakeholders, including Perodua vehicle owners, automotive parts suppliers, and industry analysts monitoring the local automotive ecosystem. The increased local production of electronic components supports the government's goal of establishing Malaysia as a regional hub for new-generation vehicles and strengthens the domestic automotive supply chain.

For Perodua vehicle owners, this contract may lead to enhanced audio display and ADAS features in future ICE models, potentially improving driving safety and in-car entertainment experiences. The local manufacturing of these components also supports the Malaysian economy through job creation and technology transfer in the automotive electronics sector.

Malaysian consumers purchasing Perodua ICE vehicles may benefit from locally manufactured audio display and ADAS components that meet national automotive standards.

Common Questions

What is the value and duration of the Perodua contract secured by MCE?

The contract is valued at RM54.28 million and spans 40 months. It covers the supply of audio display units, reverse cameras, and ADAS-related components for a Perodua ICE model, with production scheduled to begin in Q4 of the financial year ending 31 July 2027.

Where will the components for this Perodua contract be manufactured?

All components will be manufactured at the MCE Auto Hub in Serendah, Selangor, which represents a total investment cost of RM4.95 million. The hub was launched in July 2026 and serves as MCE's advanced manufacturing and R&D centre.

What is the significance of this contract for MCE's business portfolio?

This is MCE's first project involving audio display and ADAS components for ICE vehicles. Previously, the company had capabilities in EV infotainment systems. The contract expands MCE's portfolio to include higher-value automotive components and systems, moving the company up the automotive value chain.

Sources and Methodology

This article is based on the original source material published by Careta on 26 August 2026, titled "MCE Raih Kontrak RM54.28 Juta Perodua Bekal Komponen Audio dan ADAS" by Qalif Latif. The source article was translated from Bahasa Malaysia to English, with all financial figures preserved in Ringgit Malaysia (RM) as reported.

No currency conversions were applied as the original source reported all figures in RM. Company names, brand names, and proper nouns have been preserved as they appear in the original source. The article was last updated on 26 August 2026. Information specific to Malaysia was verified against the original Careta publication.