BYD Opens Largest 3S Centre in Sarawak for EV Owners

The BYD Miri 3S Centre is an integrated electric vehicle (EV) automotive facility in Sarawak, Malaysia, providing sales, after-sales service, and spare parts under one roof. Distributed via BYD Sime Motors and operated by Kah Progression Auto Sdn. Bhd., a subsidiary of Oriental Holdings Berhad, it solves maintenance and sales accessibility challenges for EV drivers in northern Sarawak.

Key Facts

What Facilities and Services Does the BYD Miri 3S Centre Offer?

The BYD Miri 3S Centre provides comprehensive retail, maintenance, and vehicle handover services across a 12,228 sq ft footprint in Sarawak. It houses a dedicated five-car showroom alongside six fully equipped workshop service bays designed to deliver end-to-end after-sales and warranty care for local electric vehicle owners.

The interior layout allocates 5,838 sq ft to retail displays and 6,390 sq ft to mechanical servicing capable of handling up to 35 vehicles per day. Customer amenities include a dedicated customer lounge, a refreshment bar counter, private discussion rooms, an official vehicle delivery bay, and dedicated on-site EV charging facilities for both retail and service patrons.

"The growth in EV users must be supported by a sales and after-sales service network that is more accessible."

— Jeffrey Gan, Managing Director of Southeast Asia, Sime Motors

Daily operations are managed by a 15-member team under Kah Progression Auto Sdn. Bhd., drawing upon parent company Oriental Holdings Berhad’s 60-year operational history across Malaysia, Singapore, and Brunei.

The BYD Miri 3S Centre spans 12,228 square feet with six maintenance bays capable of servicing up to 35 electric vehicles daily.

How Does BYD Plan to Expand After-Sales Coverage in East Malaysia?

BYD Sime Motors is expanding East Malaysian coverage by establishing strategically located service hubs outside major metropolitan centres to support regional adoption. Following its first East Malaysian 3S centre in Kota Kinabalu, Sabah, established in December 2024, the network now includes three Sarawak branches situated in Kuching, Sibu, and Miri.

The Miri facility serves as a primary regional service anchor for northern Sarawak, eliminating the need for long-distance travel to Kuching or Sibu for certified maintenance and genuine spare parts. Jacob Ma, Managing Director of BYD Malaysia, stated that the company aims to ensure customers residing outside primary urban centres gain streamlined access to BYD products and services while raising community awareness regarding proprietary BYD battery technology.

"The company wants to ensure that customers outside primary cities also receive easier access to BYD products and services."

— Jacob Ma, Managing Director, BYD Malaysia

To promote community outreach, Kah Progression Auto scheduled an interactive roadshow from 16 to 18 October 2026 at the Ground Floor East Court (Old Wing) of Bintang Megamall, Miri, operating from 10:00 AM to 10:00 PM daily.

With official branches in Kuching, Sibu, and Miri, the Miri 3S facility acts as the dedicated after-sales operational hub for northern Sarawak.

Who Is This For in Malaysia?

This facility is built for electric vehicle owners in northern Sarawak seeking factory-backed after-sales servicing, warranty repairs, and OEM spare parts without travelling to southern regional centres. It provides critical infrastructure support for regional urban and suburban commuters operating battery electric vehicles under tropical Malaysian road and climate conditions.

Landed homeowners and urban motorists in Miri who charge vehicles via local 240V residential supplies benefit from having an authorised, certified facility capable of high-voltage system servicing and regular maintenance. By offering dedicated customer lounges, private meeting rooms, and EV charging bays on-site, the hub caters directly to local drivers requiring dependable technical support outside Peninsular Malaysia's dense charging corridors.

Sarawak EV motorists in northern districts no longer need to travel to Kuching or Sibu to access certified BYD warranty servicing and OEM parts.

Common Questions

Where is BYD's largest 3S service centre located in Sarawak?

BYD's largest 3S centre in Sarawak is located in Miri. Spanning 12,228 square feet across showroom and service facilities, it functions as the central after-sales and sales hub for EV owners across northern Sarawak.

How many vehicles can the BYD Miri service centre accommodate daily?

The 6,390 sq ft service workshop features six dedicated maintenance bays. This layout provides the technical capacity to service up to 35 customer vehicles per day, staffed by an on-site operational team of 15 personnel.

Where can the public view BYD vehicles in Miri during the launch period?

The public can view vehicles at the interactive roadshow held from 16 to 18 October 2026 at Ground Floor, East Court (Old Wing), Bintang Megamall, Miri, open daily between 10:00 AM and 10:00 PM.

Sources and Methodology

This article is based on verified reporting from Careta (BYD Buka Pusat 3S Terbesar di Sarawak, published 13 October 2026 by Firdaus Razani). Metric conversions, facility area specifications, and statements were translated from original Malay press reports into English (British spelling) while retaining original corporate names, titles, and dates. Specific retail vehicle prices in Ringgit Malaysia (RM) were not stated in the source release and remain unlisted. This article was last updated on 13 October 2026. Information specific to Malaysia was verified against Careta automotive industry coverage.